Seven Yachts is a premier yacht charter and brokerage company in Dubai, offering an exclusive fleet of luxury yachts for charter, events, and sales. Their brand represents prestige, sophistication, and world-class service, but their digital presence wasn’t reflecting this. They needed a complete transformation—from a refined brand identity to a high-performance website and a digital marketing strategy that put them ahead of the competition.
This case study explores how Seven52 delivered a sleek, high-functioning brand and digital platform that enhances customer engagement, streamlines bookings, and drives business growth through SEO and paid advertising.
Luxury Yachts
Dubai, UAE
sevenyachts.ae
A business like Seven Yachts doesn’t just sell yacht charters; it sells an experience. The brand needed to reflect exclusivity, elegance, and adventure—all while maintaining a modern and refined aesthetic.
We developed a brand identity that captures the essence of luxury yachting. A sophisticated colour palette, sleek typography, and a refined logo ensure the brand looks premium across all touchpoints, from digital assets to printed materials. Every detail was designed to reinforce Seven Yachts’ position as a high-end, trusted name in the industry.
For a luxury yacht company, the website is more than just a brochure—it’s a platform that needs to convert high-net-worth visitors into clients. Seven Yachts’ previous site wasn’t delivering the experience their customers expected. It lacked a clear user journey, wasn’t mobile-optimised, and didn’t do justice to their impressive fleet.
We designed a sleek, intuitive website that showcases their yachts in stunning detail, making it easy for customers to browse, compare, and book. High-resolution imagery, immersive video content, and a seamless enquiry system ensure that visitors can effortlessly explore the fleet and take action. With a fully responsive design, the site delivers a flawless experience whether customers are booking from a desktop, tablet, or mobile.
A stunning website means nothing if it isn’t reaching the right audience. Seven Yachts needed a digital marketing strategy that attracted high-net-worth individuals searching for luxury yacht charters in Dubai. We implemented a tailored SEO and paid advertising strategy to put them at the top of search results.
Our SEO work focused on optimising key pages, implementing structured data, and crafting high-value content to improve organic rankings for searches like “luxury yacht rental Dubai” and “private yacht charter Dubai.”
Alongside this, we ran highly targeted paid ad campaigns, ensuring that Seven Yachts was capturing the attention of affluent travellers and event organisers looking for an unforgettable yachting experience. Through precision targeting, compelling ad creatives, and ongoing optimisation, the campaigns delivered high-converting traffic while maximising return on ad spend.
Seven Yachts’ digital transformation has significantly boosted their online presence, engagement, and bookings.