Website Design & Development Manchester

Websites that
turn attention
into action.

We design and develop high-performance websites for ambitious UK businesses, combining strategy, UX/UI and custom development to turn more visitors into customers.

See our work

Website Design & Development

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01 / About you

Who are we planning this website for?

A few essentials help us direct your enquiry to the right person.

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01 / Website design & development UK

Digital experiences designed to perform.

Seven52 is a Manchester based web design and development agency creating custom websites around your audience, commercial objectives and technical requirements. From bespoke website design and lead generation websites to e-commerce web development and complex digital platforms, we combine strategy, UX/UI, development and technology within one connected team.

01

Define what the website needs to achieve

Align commercial objectives, audiences and requirements around the needs of the business.

02

Structure content around your audience

Organise messaging, content and navigation around what users need to understand and do.

03

Create a clear, distinctive digital experience

Design intuitive user journeys and interfaces that strengthen your brand and make action simple.

04

Build for performance and scalability

Develop responsive, high-performance websites with flexible foundations built to support growth.

05

Connect your platforms, data and systems

Integrate CRM, APIs and third-party technology around your customer journeys and business requirements.

06

Create the foundations for measurable growth

Combine SEO, conversion and analytics to improve visibility, measure performance and generate more action.

02 / When it's time for change

When your website
limits growth.

As your business evolves, your website needs to evolve with it. Changes in positioning, audience, services and technology can create a gap between what the business has become and what the website communicates and delivers.

Signal 01

Your website no longer reflects your business.

Your positioning, capabilities and ambition have evolved, but the website no longer communicates the value or credibility of the business today.

Signal 02

Your traffic is not converting into enough revenue.

Visitors are reaching the website, but too few are becoming enquiries, bookings, purchases or qualified leads, leaving value on the table despite the traffic.

Signal 03

Your customer journey creates too much friction.

Navigation, content and conversion journeys make it harder for customers to find information, build confidence and take the next step.

Signal 04

Your platform cannot support your future growth.

Content, integrations and technology are limiting your team's ability to move quickly, connect systems and support new markets, services or requirements.

03 / Our website work

Results you can measure.

We design and develop websites around clear commercial objectives, combining brand, user experience, technology and performance.

View all case studies
Oswald & Pablo: A joined-up digital ecosystem for an international considered-purchase brand, connecting e-commerce, acquisition, retention and automation across the UK and USA.

E-Commerce & Retail

Oswald & Pablo

Building a connected growth engine for a British furniture brand.A joined-up digital ecosystem for an international considered-purchase brand, connecting e-commerce, acquisition, retention and automation across the UK and USA.
+154%
Digital revenue
+89%
Attributed leads
−34%
Acquisition cost
  • Website Design & Development
  • SEO
  • Paid Advertising
  • Social Media
  • CRM
View project
White & Co: A mobile-first property platform connecting listings, agents, communities, off-plan data and enquiry journeys with White & Co’s Salesforce CRM.

Real Estate & Property

White & Co

Building a digital property platform for one of Dubai’s largest brokerages.A mobile-first property platform connecting listings, agents, communities, off-plan data and enquiry journeys with White & Co’s Salesforce CRM.
600+
People across the group
7,500+
2025 property transactions
AED12B+
2025 property sales
  • Website Design & Development
  • Salesforce CRM Integration
View project
Impulse Decisions: A clearer digital platform and search strategy for a business serving charity fundraising, premium hospitality and event audiences with distinct needs.

Sports & Entertainment

Impulse Decisions

Creating a digital platform for hospitality, fundraising events and unforgettable experiences.A clearer digital platform and search strategy for a business serving charity fundraising, premium hospitality and event audiences with distinct needs.
+121%
Organic visibility
+78%
Qualified enquiries
+69%
Non-brand traffic
  • Website Design & Development
  • SEO
View project
Simply Stone Worktops: A joined-up brand, website and performance system that makes a considered worktop purchase easier to understand, explore and progress.

Construction & Interiors

Simply Stone Worktops

Building a connected growth platform for a national worktop brand.A joined-up brand, website and performance system that makes a considered worktop purchase easier to understand, explore and progress.
+136%
Qualified enquiries
+93%
Sample-to-quote
−37%
Acquisition cost
  • Brand Identity
  • Website Design & Development
  • SEO
  • Paid Advertising
  • Email Marketing
View project

04 / Our process

A clear process from strategy to launch.

Four defined stages bring strategy, design and technology together, with clear direction and deliverables throughout the project.

Stage 01

Define the direction

Establish the commercial objectives, audiences, positioning, sitemap, user journeys, functionality and technical requirements that shape the project.

Stage 02

Design the experience

Translate the strategy into intuitive user journeys, page layouts, interactions and a responsive visual system aligned with your brand.

Stage 03

Build the platform

Develop the approved designs, configure the CMS and connect the functionality, CRM, data and third-party integrations required.

Stage 04

Launch and deploy

Complete quality assurance across devices, functionality, integrations, tracking, performance and technical SEO before deployment and final live testing.

05 / What's included

Everything required for a complete experience.

Every website is shaped around the requirements of the business, bringing together the strategy, content, design, technology and measurement needed to deliver it effectively.

01

Digital strategy

Commercial objectives, audiences, positioning, competitor considerations and website requirements defined before design begins.

02

Information architecture

Sitemaps, page hierarchy and navigation structured around how audiences find, understand and move through information.

03

Content & messaging

Proposition, messaging, page structure and calls to action developed around what your audience needs to understand, evaluate and act.

04

UX & UI design

User journeys, wireframes, responsive interfaces, visual systems and interactions designed around usability, conversion and your brand.

05

Responsive development

Front-end and back-end development built to deliver a fast, reliable and consistent experience across desktop, tablet and mobile.

06

Content management

A flexible CMS configured around the content your team needs to create, edit and manage efficiently.

07

SEO foundations

Site architecture, URL structure, metadata, crawlability, indexation, redirects and technical SEO incorporated throughout the project.

08

CRM & integrations

Forms, CRM platforms, APIs, data feeds, payment gateways and third-party technology connected around your customer and operational requirements.

09

Conversion journeys

Enquiry, booking, purchase and lead-generation journeys designed around the actions that create value for the business.

10

Analytics & tracking

GA4, conversion events and relevant marketing tracking configured around acquisition channels, priority actions and website performance.

11

Testing & launch

Functionality, integrations, responsive behaviour, browser compatibility, tracking and technical requirements tested before deployment and final live checks.

12

Training & handover

CMS training and handover support giving your team the knowledge required to manage agreed areas of the website after launch.

06 / Technology & integrations

Technology built around you.

We develop custom websites and digital platforms, selecting technology around each project's requirements, scalability and long-term performance.

Flexible platforms built to scale with you

Manage content, products, payments and customer journeys through flexible platforms structured around your business and operational requirements.

Connected systems built for growth

Connect enquiries, customer data and marketing activity with your CRM and automated workflows to improve routing, follow-up and visibility.

Connected data across every platform

Integrate products, properties, pricing, availability and other business data between your website and external systems.

Global experiences built for performance

Support multiple markets, languages and currencies while measuring acquisition, behaviour and conversion across your digital presence.

08 / Website FAQs

Everything you need to know before we start.

Clear answers to the questions businesses ask when choosing a UK web design and development agency.

01How much does a website cost in the UK?

Website costs depend on the size, complexity, functionality, design requirements and integrations involved. A focused lead-generation website has very different requirements from an international e-commerce platform or complex digital system. We define the requirements first, then provide a clear scope, investment and delivery plan around the project.

02How long does a website take to design and develop?

A typical website project takes approximately 8 to 16 weeks from discovery to launch. More focused websites can be delivered within a shorter timeframe, while larger property, e-commerce, multi-market and integration-led platforms can require 16 to 24+ weeks. Before work begins, we provide a delivery schedule covering strategy, UX/UI, content, development, testing and launch.

03Are you a UK web design and web development agency?

Yes. Seven52 was established in Manchester and works with businesses across the North West, London and the wider UK, alongside clients in the UAE, US and international markets. Clients access specialists across strategy, UX/UI, development, SEO, paid advertising, CRM and automation.

04Do we need to rebuild our existing website?

Not necessarily. Where the existing technology remains suitable, improvements to UX, content, design, conversion or individual sections may deliver the required outcome without a complete rebuild. We assess the existing website before recommending whether to optimise, redesign or rebuild.

05What platform should we use for our website?

We primarily design and develop custom websites, with the technology selected around the specific requirements of each project. Depending on the website, this can include custom development alongside platforms such as WordPress, WooCommerce and Shopify, as well as CRM systems, APIs, property feeds and other third-party integrations. Our recommendation is based on functionality, scalability, content management, integration and operational requirements rather than fitting every project into the same technology stack.

06Will a new website affect our Google rankings?

Website redesigns and migrations can affect organic performance when SEO is not considered throughout the project. For established websites, we review existing rankings, organic landing pages and URL structures; preserve valuable content; implement 301 redirects; migrate metadata; review indexation; and monitor performance following launch. This protects existing organic equity while establishing stronger foundations for future search growth.

07Is SEO included in website development?

Technical SEO foundations are incorporated throughout our website development process. This can include crawlability, indexation, URL structure, metadata, heading structure, XML sitemaps, redirects, Core Web Vitals considerations and analytics configuration. Ongoing SEO, including keyword strategy, content development and authority building, can be provided as a separate retained service.

08Can you integrate our CRM and other business systems?

Yes. We integrate websites with CRM platforms, property feeds, booking systems, payment gateways, email marketing platforms, analytics tools and internal business systems. This includes platforms such as Salesforce and HubSpot alongside custom APIs and industry-specific technology. Integration requirements are mapped before development so data flows, lead routing and customer journeys are clearly defined.

09Can Seven52 write our website content?

Yes. Our team can manage website messaging, proposition development, copywriting, SEO research, page structure and content optimisation as part of the project. Where you have an internal content team, we can provide the sitemap, content architecture and page requirements for your team to work from. Content is planned alongside UX and design so messaging and experience develop together.

10Can you migrate our existing website and content?

Yes. We can manage the transition from your existing website, including content, products, properties and other data where required. For established websites, URL mapping, redirects and SEO migration are planned as part of the process to protect existing organic visibility.

11Will our team be able to manage the website?

Yes. We structure the CMS around the content your team needs to manage, allowing authorised users to update agreed areas without ongoing developer support. Training can be provided before launch so your team understands how to manage the website effectively.

12Can you build multilingual or multi-market websites?

Yes. We design and develop websites supporting multiple countries, languages, currencies, locations, domains and customer journeys. The architecture is planned around how content, SEO, products, services and customer requirements differ between each market.

13Do you design for mobile as well as desktop?

Yes. Responsive behaviour is considered throughout UX, UI design and development. Navigation, layouts, interactions, forms and content are designed and tested across mobile, tablet and desktop, with mobile usability and performance treated as core requirements.

14Who owns the website once it is completed?

Once the project is complete and all agreed invoices have been paid, the website and agreed project deliverables belong to you, subject to any third-party software, licences or services used within the build. Any ongoing third-party licence, hosting or technology costs are identified before launch.

15What support is available after launch?

Seven52 can continue supporting the website through hosting, maintenance, development, UX and conversion optimisation. Our wider team can also support ongoing growth across SEO, content, paid advertising, CRM & retention, brand & creative and AI & automation. This allows future decisions to be informed by real traffic, search, conversion and customer data.

16What do you need from us to get started?

You don't need a completed sitemap or technical specification. We start by understanding your business, audience, existing website, commercial objectives, technical requirements and measures of success. From there, we define the recommended scope, functionality, investment and delivery plan.

A focused next step

Start with the challenge.
Define the right solution.

Tell us what needs to change, what the website needs to achieve and where the current experience is falling short. We'll bring the strategic, creative and technical perspective needed to define the right approach, before discussing scope, investment and delivery.